Bachelor of Science in Marketing

The FOCUS Degree Completion program in marketing allows you to complete your degree in less than two years by attending class one night a week on our St. Paul campus or at satellite locations in the Minneapolis St. Paul area.

A degree in marketing prepares you for opportunities in marketing in public, private and nonprofit organizations. Create marketing concepts, reach our target audiences, generate responses and organize successful marketing campaigns. Benefit from your instructors' academic expertise and real-world experience as you learn how to reach a global audience.

Our graduates have gone on to professional opportunities such as:

• Account executive
• Advertising manager
• Brand marketing manager
• Market research manager
• Marketing specialist
• Meeting and event planner
• Production/project manager

Program details

The Bachelor of Science in Marketing is granted upon completion of 125 semester credits in core curriculum, major, and elective requirements. Many adults fulfill these requirements through a combination of transfer credits and Northwestern credits.  A minimum of 30 credits and 50% of the major coursework must be completed at Northwestern.

Courses are offered primarily at our St. Paul, Minnesota campus, or at other Twin Cities satellite venues.

For course descriptions and details about this major, download FOCUS Facts.

Some of the roles graduates have attained may require additional education or training.