Our brand goes far beyond a logo, color palette, and set of fonts. It’s our stamp of quality and a promise to our students. It shows our audiences what they can expect from us and how we are different from our competitors. Our brand is who we are at our core and how we want to be perceived by others.
Most importantly, it’s our unique way of expressing Trapper pride—the pride we have in our college and the pride students take in their successes and individual achievements here. By following these guidelines you can help us reinforce our brand through all our communication and marketing materials: