NWC Brand & Identity Guidelines

Official Logo

Our logo is a crucial component of our brand. The different elements, like the wordmark and the mountain symbol, serve as an identifier of our institution. When developing materials with the logo, a few brief guidelines should always be followed to create consistency, cohesiveness, and professionalism.

The official Northwest College logo is shown below. It is comprised of three components:

• A symbol - mountains
• Logo type - the college’s name and location set in a kerned and modified font
• Registered symbol - the ® makes clear we have secured federal registration of our logo and can prove the design is from original art.

Preferred logo in 2 colors. Depending upon context, the Communications & Marketing Office can assist with standardized variations.

Please visit the following pages to learn how to use the logo (and how not to use it):

Acceptable use of the logo

Unacceptable use of the logo

Other Permissible Logo Versions

No top mountain version:

Words only version: